Monday, June 27, 2011

Vendor Spotlight :: L Squared Style

I am so excited to share this feature spotlighting L Squared Style. I worked with Lazina, from L Squared Style, to develop wardrobe for professional head shots, and absolutely loved the experience. I could immediately identify how these services would greatly help brides. Read below to find out more information about L Squared Style and how they can help brides coordinate wardrobe and accessories for their wedding day. Also check-out the website:

What is the premise of L Squared Style?
The short version is: I help people look amazing! I believe that when you look amazing, you feel amazing and when you feel amazing you exude more confidence, feel more attractive in your own skin and – this is no small thing – share a “better” you with the people around you!

I always have people think about and articulate the answer to the question “what do you want your style to say about you?” It’s not an easy question to answer and one that I believe most people have not taken the time to answer.

Who is the lovely lady of L Squared Style? 
I’m really just a person who is creating an opportunity to help people, ALL people – regardless of shape, age, budgets, style preferences, or anything else – find appropriate garments that work best for them. There are SO many people out there that just simply don’t understand that the image that they are presenting to others really does say A LOT about them. This brings me back to my question: what do you want your style to say about you? 

What services do you provide to brides and wedding parties and what would be the benefit of hiring a stylist? 
The main service that I provide for brides is to help them find the dress (and accessories) that make them look gorgeous – all while keeping within their budget. Shopping for a wedding dress is often times a very stressful undertaking. But it doesn’t have to be; based on the client’s budget, body type, and vision for their big day, I help the bride-to-be pick the shopping options where she is most likely to have success – and fun. Some of the key benefits of working with a style consultant to find your perfect wedding look are:

a. Style advice and guidance – Sometimes, ok oftentimes, a bride thinks she knows what she is looking for in the perfect wedding dress. She’s looked through magazines, she’s bookmarked photos of dresses she loves and, sometimes, she is REALLY insistent on the shape of the dress she wants. Does she consider things like her budget, her body type or her overall vision for the wedding? Sometimes, but not always. That’s where I come in. I help guide her to find the perfect dress that ‘fits’ with her vision – this could include helping her to select the right dress options for her wedding party (and/or groom).

b. Support for the bride – With all the excitement of finding the perfect dress, the bride’s vision for her wedding can get lost (i.e. – sometimes a bride’s entourage does not have her best interest at the forefront… usually an unintentional, honest mistake). To be perfectly honest, my job is to focus on my bride and make sure that finding her dream dress is a fabulous experience.

c. Tracking of the bride’s dress options – With all the dress options available and all the discussion that takes place about each dress, it’s important to keep track of the pros and cons of each dress, and how the bride felt when she tried each one on. I’m able to do this for a bride which relieves her of A LOT of stress! I mean, can you imagine passing up on your dream dress because you forgot how fabulous it looked on you and how special you felt in it?? 

What would be the best advice you could give to a bride when starting to think about wedding attire and accessories?

The best advice I can share with any bride is to identify and articulate your vision as EARLY AS POSSIBLE. There is nothing worse than a bride who has waited until the so called last minute to find that perfect dress and has no idea what she wants the whole day to be… talk about stress. Yuck! My second piece of advice to all brides-to-be is to book a consultation with L2 Style so I can help guide you towards finding the perfect look (dress, accessories, shoes, etc) that fits with the overall vision for your wedding.

Wednesday, June 15, 2011

Tips on making your wedding stationery unique

I was asked by Canadian Living Magazine to provide some tips and tricks that I offer my clients that are trying to create unique wedding stationery. Below are three tips I would suggest to clients that want to have distinctive wedding invitations & stationery.

1. Infuse your personality into your wedding stationery.
I feel it's important for couples to be true to themselves throughout the entire process of planning a wedding, especially when it comes to their wedding stationery. Too often, I have clients that have a strong preference to certain colors and styles of invitations, but want to make sure they conform to conventions they think are proper. Social standards have evolved greatly and it's more common for wedding invitations to be creative and customized with the couple's personality.

2. Use color, texture and shape in your stationery to standout. 

The beauty of paper is that it comes in so many colors and textures. To create a distinct invitation mix different styles of paper such as metallic with matte to create texture between all the pieces. A simple way to create impact is to use a colored sheet of paper which is less common than standard white. If you have the budget, there are endless production methods like die-cut, laser-cut, embossing, and letterpress that will stand apart from standard digital printing.

3. Little details make big impact.
There are small stationery details that can be added to a wedding invitations that create big impact. Try adding a envelope liner that reveals a color or pattern when your guest pulls out the invitation. Using a return address sticker with a details of your invitation design will intrigue your guests for what they will find inside. Another special touch is creating custom postage from that coordinates with your invitations.

Monday, June 13, 2011

Delica Bridal Exclusive Trunk Show!

We have some more exciting news from Delica Bridal! They will be having an exclusive Jewel by Priscilla of Boston & Reverie by Melissa Sweet Trunk Show on June 25&26. An expert from New York will be in-store for this exciting event. I was at the new store last weekend and it is a gorgeous environment for any bride looking for a designer wedding gown! Make sure to call and book an appointment for this event as space is limited. More information can be found at their website and Facebook fan page.