Tuesday, March 1, 2011

Introducing Letterpress Invitations!

We are ecstatic to be offering this classic printing method! Before we take a look at our recent letterpress design we should explain what letterpress is by answering some common questions that couples have when making the decision if letterpress is the right option for them.

What is letterpress?
Letterpress printing, also called relief printing, or typographic printing, in commercial printing, process by which many copies of an image are produced by repeated direct impression of an inked, raised surface against sheets or a continuous roll of paper. Letterpress is the oldest of the traditional printing techniques and remained the only important one from the time of Gutenberg, about 1450, until the development of lithography late in the 18th century and, especially, offset lithography early in the 20th. (Source: Encyclopaedia Britannica)

How does it work?
From digitally created artwork a "relief" metal plate is created. The operator will press each sheet with the plate to make an imprint and ink the paper.

How much does letterpress cost?
Letterpress wedding invitations have a much higher cost than digitally printed invitations (flat printing). Because each invitations is individually pressed this process is extremely labor intensive. We have to custom quote this process based on the quantity, design, size, and paper, but you can expect cost to be more than double of digitally printed invitations.

Why would I want to use letterpress?
The final product is luxurious, high-end, and simply brilliant. The historical reference and hand-crafted nature of this printing method will leave your guests with a lasting impression.

Below is the most recent letterpress design we for Stefania & Todd. The picture really does no justice, as this invitation is best experienced when you feel the tactile texture of the cotton paper and imprinted design.

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